Playbooks

How to actually do the work.

Each playbook is the sequence of steps for one real job — which model to pick, what to put where, and what you’re holding at the end. Where a workflow already does the job for you, the playbook says so.

• Marketing Studio10 minutesSellers listing one product in more than one place

  Which preset for which platform

  The image each platform needs, its size, and the Marketing Studio preset that makes it — for TikTok Shop, Instagram, Meta ads, your own website, Amazon, eBay, Etsy and Shopify.

• Image10 minutesAnyone opening Image for the first time

  How the Image studio works

  The whole surface in one pass: the prompt bar, why the controls change when you change model, what a generation costs before you press it, and where the result goes afterwards.

• Image15 minutesAnyone making a poster, an ad or packaging

  Posters, and anything else with words on it

  Most image models cannot spell. GPT Image 2 can, which makes it the one to reach for when the image has to carry a headline — and it changes how you write the prompt, how you fix a wrong word, and how you get a cut-out.

• Image10 minutesAnyone making images that do not carry text

  Everyday images with Nano Banana 2

  The default for work that is not carrying a headline: what the resolution dial actually costs you, how far 14 reference images gets you, the shapes no other model here offers, and when to pay for Pro instead.

• Image15 minutesAnyone making images for a deck, a site or a feed

  Making an image that is not carrying words

  The method for everything that is not a poster: how to describe a picture so a model can build it, how to spend almost nothing until the composition is right, and which of the six models to hand each job to.

• Image10 minutesAnyone after photographic detail rather than illustration

  Photographic work, on the Flux ladder

  Three models from the same maker at 15,000, 32,000 and 74,000 credits. The skill is not picking one — it is knowing which rung a given attempt belongs on, so the expensive one only ever runs on a prompt you have already proved.

• Image10 minutesAnyone making wallpapers, print or full-bleed backgrounds

  Big images, and screen-shaped ones, with Seedream 4.5

  The one model here that charges the same for 1K, 2K and 4K — which makes size a decision about the work rather than about the budget. Plus the widest shape list in the studio, including the ratios actual phone screens are.

• Image20 minutesAnyone who needs product creative in more than one setting

  One product, six ways

  A real shoot, start to finish: how to get six usable variants of the same product without the product changing between them, what each step costs, and the collision that nearly wasted one of the six.

• Canvas25 minutesAnyone making paid social creative

  How to make an ad

  Take a product and a rough idea to a finished ad creative on one canvas: brief, script, visuals and variants, each step wired to the last so nothing has to be re-explained.